I'm warning you, Theo.
You can't trust him.
And I'm telling you, Tony - -
Even if he wanted to, he can't do any harm.
2. Tight on Theodore. He's your everyday CEO. No malice about him. Not even a hint of it. He's just a guy very passionate about his latest enterprise.
Neuromarketing is in its infancy.
People consider the very notion of it sinister.
And who can blame them?
Hooking folks up to electroencephalograph machines,
having electrodes connected to their heads;
it's not an appealing procedure.
3. Cut to Machine Man. He's standing in front of a one way mirror. Looking into a room in which six people are sitting, staring at a television screen.
Aaron makes the procedure painless.
He's willingly monitored the EEG waves of our research participants.
We're extracting previous unaccessible information from their minds;
learning what works and what doesn't in the marketing world.
4. On Tony frowning.
That's the problem.
You're allowing him to access – manipulate – people's thoughts.
Government legislation prohibits the use of telepaths to benefit business...
This is no different.
5. Theodore stands, ready to end the meeting. He's had enough.
This is completely different,
and I'm offended you'd suggest I was involved in such practices.
He's not manipulating thoughts.
He's examining activity in the brain's reward and emotional centers.
6. Cut back to Machine Man. He's smirking. We don't know why...
Believe me, Tony.
Machine Man's changed.
He's completely harmless...